Muratec Brand Logo
The Muratec brand is a product brand that serves as a testament to the reliability of Murata Machinery Group products and services. It is also a corporate brand that was established in 1991 as a means of visually conveying the Murata Machinery Group corporate philosophy and social responsibility.
The distinctive design of the Muratec brand logo features representations of a person and a machine face-to-face and connected to each other inside the "M" in the logo. It symbolizes the creation of new technologies, the provision of products that satisfy customers' needs, and innovation that can help create a more prosperous society.
Muratec marks the turning point by introducing new innovations that move industries forward.
We learn from the past and design for the future.
Our mission is to transform what happens on the floor, improve the quality of work performed, and build industry standards for the future.
We strive to provide a new vision and unlock untapped potential in the ever-changing landscape of society and the times we live in.
In April 2023, as part of our efforts to review and deepen Muratec’s corporate philosophy, we established the corporate slogan "Innovation. Mark the turning point."
This slogan intuitively expresses the essence of "expand the boundaries of technological advancement" and "provide meaningful products that enrich the lives of our customers" as stated in our corporate philosophy.
It is also a key phrase that motivates us to look back at the innovative technologies we have created and to visualize more concrete images of our future innovations.
The radial lines in highly saturated colors are a design element that visually expresses the slogan "Innovation. Mark the turning point."
The converging points of the lines represent both the future that lies beyond the turning points marked by innovation and the scope and potential of innovation inherited from the past.
Together with the words of the slogan, the design represents Muratec's timeless commitment to providing products that mark the turning point in the times and the industry in which we operate.